Challenge
In a highly competitive online course market, enhancing the brand's organic presence on Google Peru and across Latin America became a top priority.
To achieve this, the website required both on-page SEO optimization and a boost to its off-page SEO authority
Action
To effectively target the client's ideal audience, relevant course verticals were identified, and comprehensive efforts were undertaken to enhance the user experience across the entire website. Significant improvements in on-page SEO were implemented, laying a solid foundation for further growth.
In addition, strategic off-page SEO (link building) initiatives were executed to boost the authority of the most relevant verticals within the SEO landscape.
Result
Within just 6 months, the website's visibility on Google Peru and across Latin America was successfully boosted by 325%.
This remarkable achievement resulted in over 173,000 visits and 9,000,000 organic impressions from Google. Additionally, the client secured top rankings for relevant keywords, solidifying their position in search results.
